FACIAL RECOGNITION – HOW DO YOU OVERCOME THE CONCERNS?

While facial recognition is readily accepted for many situations – eg unlocking your smartphone – the public remains a bit wary about what the technology may mean to them. High levels of regulation…

HOW DOES YOUR VIP/PLAYER DEVELOPMENT PROGRAMME RATE?

Take this quick quiz to evaluate your club’s VIP and Player Development efforts within your loyalty program. 1. Do you have a Player Development/ VIP host function as part of your club’s loyalty…

RESORTS WORLD LAS VEGAS OPENS JUNE – WITH CRYPTO

Resorts World Las Vegas, the first ground-up resort development on the Las Vegas Strip in more than a decade, will officially open its doors on June 24, 2021. Resorts World Las Vegas has partnered with…

WHAT WE’RE MISSING IN GAMING MARKETING

I do a lot of focus groups with a lot of gamers from different clubs of varying sizes. And despite the findings and a lot of talk about “fixing problems”, the same issues are still coming up, and in…

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