2020 MARKETING/GAMING MASTERCLASS & WORKSHOP: CLUBS & PUBS

It is more than likely that Gaming delivers the majority of your club’s revenue and Marketing is the vital link in player development, player experience and communications with your gamers. Industry…

USING KIOSKS AS A MARKETING TOOL

Kiosks are a standard piece of equipment in any modern Australian club as a way of tapping into and rewarding regular members. As USA casinos continue to increase the numbers of players of all tiers coming…

2020 MARKETING/GAMING MASTERCLASS & WORKSHOP: CLUBS & PUBS.

It is more than likely that Gaming delivers the majority of your club’s revenue, and Marketing is the vital link in player development, player experience and communications with your gamers. Industry…

INSIGHTS INTO GAMBLING MOTIVATIONS – UK RESEARCH

In 2019 the UK government commissioned a study on what motivates people to gamble and how it fits into their lives. While some of the regulations differ, people are the same all over the world and their…

GAMING HOST COURSE

Take this quick quiz to evaluate your clubs VIP and Player Development efforts within your loyalty program. Do you have a Player Development/ VIP host function as part of your club’s loyalty program…

HOW TO IMPACT YOUR GUESTS TODAY WITH THE MOST POWERFUL GESTURE IN THE WORLD

Our friends at Raving Consulting are experts in casino operations and they provide us here with a timely reminder, as we head into the new year, that an active greeting can make a customer’s day. Try…

ADVERTISE YOUR PRODUCTS IN THE DROP 2020

The Drop is unique in the industry in providing up to date market news, knowledge and networking opportunities delivered differently, through a flexible and dynamic online digital platform. Most leading…

DIGGERS AT THE ENTRANCE BRINGS THE OUTSIDE IN

Diggers at The Entrance have completed a designed and completed a $2.8m renovation that looks unlike any other club on the Central Coast. The architectural design, inspired by their local environment,…

POPULAR SYDNEY PUB, THE OAKS, COMPLETES MULTI-MILLION-DOLLAR DEVELOPMENT

The launch of garden conservatory, Alala’s, featuring a terrace under the dappled shade of the 80-year-old oak tree, marks the final stage of The Oaks multi-million-dollar upgrade. The biggest redevelopment…

IS SPEED OF SERVICE BECOMING MORE IMPORTANT THAN SERVICE QUALITY AND EFFICIENCY IN A BUSY WORLD?

After the introduction of the mobile phone, the digital revolution has led to a convenience revolution where customers expect to push a button and get immediate service. Along with that convenience comes…