DAILY PRESS’ OOMPH BEATS OUT GLOBAL RIVALS IN BEST APP RATINGS

Oomph once again has been recognised as the world’s leading platform for content-rich apps. Well known industry supplier and long-term supporter Daily Press, acquired Oomph earlier this year after working with and leading development on the platform for the past five years.

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The iMonitor report, from McPheters & Company, an independent consulting and research company based in the US, ranked close to 15,000 apps from more than 80 countries. iMonitor assesses each app in terms of accessibility and ease of navigation, functionality, and use of rich media enhancements. From that analysis, apps built with Oomph significantly outranked all other platforms, including global behemoth Adobe.

While originally known for digital magazine publishing, Oomph’s influence has broadened significantly, with its enterprise clients leveraging the powerful platform for in-store kiosk apps and even sales force enablement apps. The capacity for rich media to truly engage the audience is driving increased demand across the board. Clients, including News Corp, Westfield, Fuji Xerox, Coles, Bauer Media Group and Qantas continue to work with Oomph to raise the bar on the creation of truly engaging touch screen experiences.

Oomph technology powers many club apps and interactive magazines.  If you’d like to know more contact Wayne Knight at Daily Press

DAILY PRESS

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wayne@dailypress.com.au