Drop Goss

All the latest news, views and industry reviews from here and overseas.

IGT - “THE NEW BOX”

The new machine releases from the Australasian Gaming Expo are the big news for the month and IGT’s new machine, the CrystalDual-i, is well anticipated given their existing games have been in general…

GOT A STORY?

  New products, new appointments, new developments, new venues…if you have  industry news then we want to hear about it. Send your story and pictures to editor@the-drop.com.au Please make sure…

TOP TIPS FOR A WINNING WEBSITE

By Samantha Wardman ,  CornerPost Consulting Could your website be in need of a little reworking, maybe just a few nips and tucks? Are you confident that your existing website is doing all it can for…

DON'T FORGET GAMING VARIETY

Most of us realise that Aristocrat have a number of great games at the moment but an analysis of the Top 1c games in NSW suggests we need to keep an eye on game variety too. If we just investigate the…

GO FOR LONGEST AND STRONGEST WHEN DOING CONVERSIONS

AGT pull even closer to Aristocrat when you look at the Top 100 1 cent games in NSW largely because they have so many successful games that have been in the market for years. With most of us focusing on…

IS THERE STILL A MARKET FOR HIGH AND MID DENOMINATION GAMES?

For many small clubs and pubs where machine numbers are limited, multigames play an important part in allowing them to offer a good variety of games that cover the requirements of all their players throughout…

5 QUESTIONS YOU HAVE TO ASK BEFORE STARTING YOUR NEXT MARKETING PROJECT

With multiple business divisions and an ever growing variety of communication channels to manage, lack of time and lack of resources are major issues for most club or casino marketers. It can be a frenetic…