The International Social Games Association (ISGA) has released independent academic research addressing concerns that social casino games encourage young people to gamble or develop problem gambling behaviour.
The research was carried out by academics at ‘Harvest Strategy’ and led by Dr Rohan Miller, Senior Lecturer in
Marketing at The University of Sydney.
The research questions the speculation among critics that social casino games, based on the freemium monetisation model, are driving minors towards real money gambling.
Members of ISGA include IGT, Bally Technologies, Aristocrat and MGM.
Read the ISGA release here : ISGA-Research-PressRelease-111114